“The cover letter you wrote is what got you the job.” -The guys that just hired me

The co-founders of the content marketing agency I’ve been working for recently told me that the cover letter I wrote was what got me the job.

I’ve been in a unique position to take what might look like risks in my cover letters over the past couple of years, and I’ve landed a number of interviews with these cover letters by being a little bold and edgy, even when I knew the work experience I had to show probably wasn’t where it needed to be to be the stand out candidate for these jobs.

Because my approach has been working well, I thought I’d break down the cover letter that I wrote recently and talk about why I did certain things that added up to something that really compelled the people I sent it to. 

Enjoy!

Note: The sound is on the quiet side for the first couple minutes, and then it gets better.